Paula Deen: A recipe for redemption
It’s been a tough week for Paula Deen. After the contents of a sexual harassment legal complaint and her 196-page deposition were made public, she faced intense fallout for using the “n-word” and describing her desire to give her brother a “Southern plantation wedding” complete with black men in white tuxedos.
Seeking damage control she quickly made two weird apology videos which were a bust. Then she appeared on the Today show where she invoked the Popeye Defense, “I is what I is and I’m not changing.”
Paula Deen’s portrayal of herself as a victim didn’t play well. The Food Network quickly announced it was not renewing her contract and immediately pulled her shows. She then lost a number of corporate sponsors: Smithfield Foods, Wal-Mart, Target, Home Depot, Caesar Entertainment, Whit-Ash Furnishings, and Novo Nordisk.
Ballantine Books announced it was canceling her latest cookbook. This was a surprise because the publisher was taking advance orders for October and it was selling very well on Amazon.com. QVC has said it is “taking a pause” from Paula for now. Read more…